Premiere Vision NY...
Today, in the dawn of image-driven sites Instagram, Pinterest and Tumblr, trends upload to the internet even before they hit the catwalks and are shared like wildfire. Mixing messages of street fashion with newer tenancies, people are creating their own style these days. I really love the freedom of scrolling through the seemingly endless pictures from the global runways and color combinations conferred. While many of the macrotrends we have seen currently link many seasons in a common thread, it is the microtrends that cause a creator to sit up and take notice, igniting a spark to personalize looks. Overlapping moods and movements bring into play a multitude of original renditions, literally something for everyone.
Consequently when big shows are in town like Premiere Vision, Printsource or the upcoming Spin Expo, some of the hype has already been sedated, especially if you're like me and do your homework online beforehand. Researching colors can be found in numerous images just by defining and refining search words. The thrill of the hunt is fostered online. Smaller companies have been able to use this to their advantage, jumping on trends as they happen, able to bring immediate product without the wait. When Pantone released their color of the year in December, a blend of two colors, many manufacturers put this combination right now on their lines for Spring 2016. Up-to-the-moment opportunity abounds with adequate means.

0 comments